Media

Expert Commentary

Sally Skoufis Is A Recognised Thought Leader In Fashion And Entrepreneurship And Is Frequently Asked To Provide Commentary And Insights On Industry's Most Pressing And Emerging Topics.

Below is a list of Sally's most frequent talking points and story angles for upcoming interviews in press, television, radio, and podcasts.

INDUSTRY DISRUPTION IS NOT EASY, BUT WELL WORTH IT. HERE'S WHY.

With the innovation of the Black Diamond strategy, SALLY SKOUFIS shares the framework and design thinking required to pioneer as an innovator in any industry.

AGILE ENTREPRENEURSHIP IN THE NEW WORLD ORDER

The concept of agility is not new, but our embodiment of it is still green. With recent socio-cultural shifts in the world, professional success metrics have been adapted to respond to change rather than follow a rigid plan. How do we manage risk? And how do we use instinct to guide us to better decision-making? SALLY SKOUFIS shares insights that will inspire and guide creatives who seek to commercialize their craft, and founders who are launching new ventures in the new world order.

HOW TO CURATE YOUR PERSONAL STYLE IN A SATURATED MARKETPLACE.

The expression of our outer canvas is a reflection of our inner world. In the era of emerging personal brands, curated Style becomes a necessary attribute of personal mastery. What does your brand say about you as a tastemaker? What perceptions do you create for others through the choices you make with your personal Style? SALLY SKOUFIS tells us how we can all become modern conscious curators and how to create impact and effortlessly stand out in a saturated marketplace.

STORYTELLING AND THE PLAYBOOK OF CONNECTION.

If you want to stand out as a thought leader, creator, and innovator, you need to tap into your most valuable asset, your story. Transform how you connect with your customer and audience by amplifying your storytelling through your very own playbook of connection.

THE RISE OF THE CONSCIOUS CONSUMER IS HERE.
HOW WILL YOU NAVIGATE YOUR BRAND?

When a third of retail consumers choose to purchase from brands based on their social and environmental impact, striking the right balance between meeting production demands and meeting the needs of the conscious consumer can be challenging. The product journey is the answer. SALLY SKOUFIS successfully developed the Black Diamond strategy by innovating and consequently disrupting the diamond industry. She offers key insights brands can borrow, learn from, and include in their execution to better navigate through the rise of the conscious consumer while leaving a gentle footprint as they build their philanthropic legacy.

You may use the approved photos digitally with our permission, provided you give full attribution to SALLY SKOUFIS (Image Credit: SALLY SKOUFIS) and notify us via email with a link to where the assets are being used. For larger files for print, please email press@sallyskoufis.com with your request.